Zoomph is thrilled to announce a strategic partnership with Richard Childress Racing.RCR Enterprises is one of the largest and most storied American professional stock car racing team that currently competes in the NASCAR Cup Series and the NASCAR Xfinity Series since 1969. RCR boasts a history of 16 NASCAR Championships and...
The Technical Revolution of ESports Esports is the fastest-growing part of the gaming industry. Organized multiplayer video game competitions have enjoyed spectacular growth over the last decade, with thousands of fans filling stadiums to watch live events and millions following them on streaming platforms. Although esports...
Reston, VAThe Minnesota Timberwolves, Minnesota Lynx, T-Wolves Gaming, and Zoomph are launching a partnership that will provide the organization with the ability to quickly measure their social content performance with advanced, branded reports that highlight Minnesota’s cutting-edge creative content.The Timberwolves recently had the No. 1 overall pick in the league’s first virtual draft. In the last few seasons, Minnesota has heavily...
Reston, VAZoomph is excited to announce a new strategic partnership with Atlanta Esports Ventures.Atlanta Esports Ventures is a joint venture dedicated to bringing the best of esports to the city of Atlanta. AEV owns and operates the Overwatch League’s Atlanta Reign and the Call of Duty League’s Atlanta FaZe.Through this partnership, the Atlanta Reign and the...
Zoomph is excited to announce that we’re working with the Miami Dolphins and Hard Rock Stadium.Through this partnership, Zoomph has created a custom version of its real-time social analytics platform. Zoomph’s platform also provides the Dolphins and Hard Rock Stadium with valuable reporting data to create,...
The Premier Lacrosse League (PLL) just gifted the growing lacrosse community with two weeks packed with live sports. A league that since it's inception last year has been ahead of the curve, they were able to design and execute a COVID-19 proof, tournament style, professional...
The NWSL recently completed an unparalleled 2020 competitive schedule and despite a national pandemic, became the first league to successfully complete a bubble. The season was marked by record-breaking viewers, an increase in social media mentions, and seven of the most-watched matches in league history. Beyond...
Week 2 in the NFL is in the books. With a week of outcomes to build on & plenty of thrills on the field, teams were put to the test & shined. Here were the top teams on social media by engagement rate during Week 2. Here were the top teams on social...
The NFL is back! This year, the work of digital teams is more important than EVER. And they sure flex 💪. Here were the top teams on social media by engagement rate during Week 1! Here were the top teams on social media across the NFL by...
Contributing Collaborators: Cydney Dodson (WiST Fellow) and Mier Shao (WiST Fellow)The sports sponsorship landscape has drastically changed now more than ever for everyone. With limited to no fans in the stadiums and arenas, fans are consuming more sports content through social media and mobile streaming...