From major events, player announcements, and groundbreaking moments, social media plays a big role in capturing the excitement by fans. If you missed it on our social media, here are the highlights from January 31 - February 6, captured by Zoomph! Jannik Sinner's Instagram Grand Slam...
In the development and advancement of sports media and sponsorship, new technology is reshaping the way brands engage and understand their performance. One of the most important aspects of this is recognizing how well your brand is doing in correlation with other competitors. Social media...
The 2024 LCS season started as eight franchised teams battled it out on Summoner’s Rift. Riot Games brought back classic partners like Red Bull and Mastercard, and debuted a new league sponsor, Kia America.In addition to the main broadcast, which was multi-streamed on both YouTube...
2024 is already off to an amazing start in the world of sports with exhilarating matchups and standout performances. Here is a recap of the latest and greatest sports highlights from our social media! The Highly Celebrated kansas city chiefs suite Jason Kelce and Taylor Swift? Suite...
Going into 2024 the sports business world is not slowing down. With changes in distribution, social media, marketing and more happing fast, the sports has to keep up. To stay on top of the ever-changing sports business landscape, pros from teams, leagues, media, tech, brands...
Across in-venue advertising, social media, and broadcast, companies are spending more than ever on sports to increase the visibility of their brands. According to KORE in PR Newswire, in 2022, sports-related sponsorship spending increased by +12% for the year. Sports provide the perfect platform for...
Recapping 2023 on sports social media, we took a look back at the major North American sports and motorsports teams to see which social media posts performed best last year. Evaluating the top pieces of content for these leagues gives a snapshot of the kind of...
The National Basketball Association has ventured into an unknown territory with the introduction of the NBA In-Season tournament, also known as the NBA Cup. This multi-stage competition is set to revolutionize mid-season basketball, promising an exhilarating experience for fans and players. Ideated as a mid-season format...
Staying up-to-date with the latest trends and engaging content on social media is essential. Zoomph continues to track these performances for the most compelling stories and data. Let's dive into the recap of noteworthy events from December 1 -4! MLB Season Social Value The 2023 MLB...
From NFL showdowns to college football rivalries and volleyball celebrations, the digital arena was filled with excitement. Zoomph provided fascinating insight into the fan engagement over the weekend. If you missed it on our socials, here are the top highlights from November 27 - 29! NFL...