12 May The Ultimate Guide To WNBA Jersey Sponsors
The WNBA experienced huge growth across the board in 2024, and brand placement on uniforms is one way brands can get inolved with this booming league and stars like Caitlin Clark, A’ja Wilson and Paige Bueckers.
Like the NBA, the WNBA sells the jersey patch asset on the upper left corner of uniforms, but WNBA teams also have larger front-of-jersey sponsor placement available under the numbers. Additionally, AT&T is on the lower back of every team’s uniform as part of a league deal with the WNBA. With two major placement opportunities on top of the leaguewide lower back placement, WNBA teams can offer multiple sponsors prime uniform real estate.
For the upcoming season, these are the current jersey patch and front-of-jersey partners for all 15 WNBA teams.
Social media data is based on team X, Instagram, Facebook and YouTube content during the last full regular season. Social value is calculated based on impressions, engagements and video views using industry standard CPM, CPE and CPV values. Follower count is combined X, Instagram and Facebook followers.
WNBA Jersey sponsors
Atlanta Dream: Albert
Chicago Sky: Magellan & UChicago Medicine
Connecticut Sun: Yale New Haven Health
Dallas Wings: Albert & CVS
Golden State Valkyries: Chase Freedom & Kaiser Permanente
Indiana Fever: Lilly & Salesforce
Las Vegas Aces: Ally & Ipsy
Los Angeles Sparks: Albert & UCLA Health
Minnesota Lynx: Mayo Clinic
New York Liberty: Barclays & Liberty Mutual Insurance
Phoenix Mercury: Hero Bread & Fry’s Food Stores
Portland Fire: Chime Financial & Lashify
Seattle Storm: Symetra & Providence Swedish
Toronto Tempo: Sephora & CIBC
Washington Mystics: CarMax & Vanda Pharmaceuticals
Recognizing the WNBA’s current popularity and continued growth potential, brands who have been long time backers of the W and new sponsors looking to capitalize on the league’s momentum have found their way onto WNBA player jerseys.
Photo Credit: @valkyries
