Reston, VA: Zoomph is excited to extend its sponsorship measurement partnership with Kalitta Motorsports. Zoomph and Kalitta have been working together since 2020. Kalitta Motorsports has used Zoomph’s capabilities since the beginning of their partnership to track and analyze their social media analytics, report to their...

Reston, VA: Zoomph is excited to extend its sponsorship measurement partnership with 14-time NASCAR Cup Series champions Hendrick Motorsports. Zoomph and Hendrick Motorsports started their partnership prior to the 2021 NASCAR season. Through this partnership, Hendrick Motorsports has used Zoomph to monitor and measure social media...

The Technical Revolution of ESports Esports is the fastest-growing part of the gaming industry. Organized multiplayer video game competitions have enjoyed spectacular growth over the last decade, with thousands of fans filling stadiums to watch live events and millions following them on streaming platforms. Although esports...