News & Insights - Zoomph - Page 9
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Contributing Collaborators: Cydney Dodson (WiST Fellow) and Mier Shao (WiST Fellow)The sports sponsorship landscape has drastically changed now more than ever for everyone. With limited to no fans in the stadiums and arenas, fans are consuming more sports content through social media and mobile streaming...

Seattle is officially a hockey town. Fans waited years to finally know the team's name that would be occupying Amazon’s Climate Pledge Arena. On July 23rd, the team name was revealed to be the Seattle Kraken. While we can't wait for their inaugural puck drop,...

Zoomph Co-Founder and President Amir Zonozi recently joined FanFood's "The Playbook" podcast to discuss fan-driven marketing and how vital it is in today's landscape, especially with fans consuming sports from home and not in the stands. Listen to the podcast by following the link below. https://podcasts.apple.com/us/podcast/fan-driven-marketing-with-amir-zonozi-ep-59/id1473824482?i=1000489051363...

Let’s talk mascots. A staple of the game day experience, a quintessential photo op, and sometimes things that might incite nightmares (looking at you Gritty). But what do mascots do when they can no longer be part of the game day experience? They take to...