With increasingly rare sponsorship space available as teams add to their partner rosters season after season, brands and rights-holders are always looking for the next big trend to maximize value and exposure. For MLB most recently, it’s jersey patches.In the latest collective bargaining agreement MLB...
Zoomph is thrilled to announce a new partnership with the Professional Tennis Players Association (PTPA) and its for-profit affiliate, Winners Alliance. Zoomph’s social media data and valuation tools will support the organizations in generating new off-court commercial opportunities for professional women’s and men’s tennis players...
Happy Opening Day! The 2023 MLB Season has finally arrived following an offseason of record-breaking deals and one of the most exciting World Baseball Classics EVER. This season also brings a lot of eyes to the new rules being implemented, including the new pitch clock, the...
The Netflix sports docuseries just keep coming. The latest rendition: Full Swing. Full Swing followed several professional golfers during what turned out to be a very dramatic season of golf. The newest Box To Box Films production dropped on Netflix February 15th and featured some of...
The NCAA runs a unique sponsorship model, offering brands broad access to all 90 NCAA championships as part of official partnerships through CBS and Turner Sports. However, March Madness reigns supreme as the biggest opportunity for lucrative sponsorship, giving companies buying into the NCAA access...
At Zoomph, we’re always excited to welcome new customers into our community of satisfied clients. We’re thrilled to announce that we have recently added the Miami Heat of the NBA to our roster, and we can’t wait to help them achieve their goals. The Miami Heat...
As a prelude to the start of a new season, MLS teams have again upheld the tradition of releasing a new kit. Whereas past kit introductions were denoted as “Primary” or “Secondary” though, this season’s kits have supplanted those designations with “Extraordinary.” Extraordinary in design. Extraordinary in...
All-Star Weekend brought out the best in the veteran players and the up-and-coming players. It also brought out the best for brands. Brands sponsoring some of the All-Star events achieved high brand value and those that didn’t directly sponsor an event still received solid brand...
With the start of the jam-packed 24-race Formula 1 season a few weeks away, and the premiere of the 5th season of “Drive to Survive” even sooner, all ten Formula 1 teams have now debuted their new liveries. THE 2023 GRID IS COMPLETE! ✅Bring on the...
