Last weekend, the Call of Duty League kicked off for the 2020 season, streaming through Youtube Gaming. The league, teams, influencers, and even media had a major lift for the league, by leveraging their social channels. The elite-level gameplay and highly engaging content was able...
Beer, among other alcoholic beverages, has always been a key aspect of the sports world, especially when it comes to football. At games, bars, tailgates, and couches, no football activity is complete without beer. To better understand the landscape of alcoholic beverages in the sports...
The NFL's My Cause My Cleats takes place every season and gives players the opportunity to use their public platform and social media to show support for causes they care about.This event expertly leveraged the massive attention the league already garners to raise awareness for...
