At Zoomph, we champion the power of partnerships, marketing, business intelligence, and social media. Our Q&A series puts the spotlight on industry leaders, giving you an inside look at their expertise, strategies, and perspectives - beyond the metrics. Join us as we uncover valuable insights...
In February, filling the place of the annual NHL All-Star Game, the NHL and NHLPA launched the first ever 4 Nations Tournament. Spanning about a week and a half, the tournament was played in a round-robin style pool play, followed by a one-game final between...
At Zoomph, we know that innovation starts with people. That’s why we’re proud to spotlight the talented minds that help define our mission and support your goals. Our “Meet the Team” Q&A series offers a behind-the-scenes look at the people driving our success, highlighting their...
At Zoomph, we champion the power of partnerships, marketing, business intelligence, and social media. Our Q&A series puts the spotlight on industry leaders, giving you an inside look at their expertise, strategies, and perspectives - beyond the metrics. Join us as we uncover valuable insights...
With increasingly rare sponsorship space available as teams add to their partner rosters season after season, brands and rights-holders are always looking for the next big trend to maximize value and exposure. For MLB most recently, it’s jersey patches.In the latest collective bargaining agreement MLB...
The NCAA runs a unique sponsorship model, offering brands broad access to all 90 NCAA championships as part of official partnerships through CBS and Turner Sports. However, March Madness reigns supreme as the biggest opportunity for lucrative sponsorship, giving companies buying into the NCAA access...
NWSL jersey sponsors are a huge opportunity for brands to get in on the growing women's sports hype....
University of South Florida Athletics has partnered with Zoomph to measure the impact of its social media accounts, benchmark against the collegiate landscape and provide insight into the overall value as college athletics readies for a new era. Working with some of the biggest entities in sports and entertainment,...
Working in the sports industry can be exciting, rewarding and fast-paced - but breaking into the field is highly competitive. Whether you’re pursuing a career in partnerships, marketing, business intelligence - or something else in sports - there are proven strategies that can help you...
In today’s fast-paced digital sports environment, social content is not just about engagement - it’s a revenue engine. In a recent webinar featuring industry leaders Stuart Drew (Director of Social, U.S. Soccer Federation), Alex Kopilow (Creator, Sponcon Sports), and Dan LaTorraca (Director of Marketing, Zoomph),...