- How It Works
No two people in your audience are exactly alike. Zoomph Author Cards and Follower Analytics highlight the most defining qualities of a person’s online presence, letting you understand customers outside the context of their transactions.
To earn trust and loyalty, your brand needs to foster authentic relationships that aren't just rooted in money. Author Cards help you look beneath the surface. By crunching billions of data points from social media, Author Cards give you immediate insight into a person's brand affinities, recent activity, and more.
Create a feed tracking specific conversations, locations, or influencers on Twitter; Zoomph will automatically generate Author Cards on users involved in the conversation, giving you talking points around their favorite brands and topics. Author Cards will also reveal whether a person has engaged with any of your Zoomph campaigns in the past, so you can gauge their brand familiarity.