Data Analyst

Non-Endemic Brands In Esports: How Riot Games Helped Push Three Companies Over The Top In Sponsorship Marketing 

November 11, 2019

Pushing your marketing efforts into a new frontier, especially in a sponsorship effort, it can be intimidating and might not see the most success if you don’t know the audience. This Read More

NFL Teams Maximizing Value of Local Sponsorships Through Social Activations

October 17, 2019

Over the course of the NFL season to date, we at Zoomph have highlighted some of the top sponsorships across the league from a valuation perspective. And while those successful ones deserve to be recognized, Read More

The Top Teams and Brands on Social Through NFL Week 2

September 17, 2019

The NFL season is off to a hot start, and while teams are evaluating their performance on the field, it’s important for content producers to evaluate how things are going Read More

Sponsorships In Esports: Social Analysis of CWL19’s Top Teams and Sponsors

August 21, 2019

The Call of Duty World League Championship took place last week, which stacked the leagues top esports organizations head to head. From teams to brand sponsors, we wanted to understand Read More

March Madness Sponsors on Social – The Top 10 Brands From The NCAA Tournament

April 12, 2019

With the conclusion of the NCAA Tournament this week, we were excited to take a look at the data we’ve been collecting since it began on Selection Sunday. With college basketball fans Read More

MLB Sponsors on Social – The Top 10 Brands From Opening Day

April 10, 2019

With the start of the new season, MLB’s Opening Day was a big day for the league and on social media. With fans excited for a new season of Baseball, Read More

New Game of Thrones Twitter Emoji Leaderboard

March 07, 2019

On February 28th, Twitter announced that whenever you tweeted certain hashtags surrounding the show Game Of Thrones, emojis would accompany them in your post. The popular show is about to launch its eighth and Read More

NBA Twitter All Stars – Top 15 Players Of All Star Weekend

February 22, 2019

Last Weekend, the NBA was on full display during the 2019 All Star Game. And with the continued rise in popularity with players combined with the growth of #NBATwitter, the social chatter around Read More

NASCAR Sponsors On Social – Top 10 Brands From Daytona 500

February 19, 2019

Often considered the “Super Bowl of NASCAR,” the Daytona 500 brings both casual and die-hard racing fans together, both on TV and online.   With the start of the new season and this Read More