Going into 2024 the sports business world is not slowing down. With changes in distribution, social media, marketing and more happing fast, the sports has to keep up. To stay on top of the ever-changing sports business landscape, pros from teams, leagues, media, tech, brands...
Recapping 2023 on sports social media, we took a look back at the major North American sports and motorsports teams to see which social media posts performed best last year. Evaluating the top pieces of content for these leagues gives a snapshot of the kind of...
The new face of American tennis is here, and her name is Coco Gauff. With her first singles major win at the 2023 US Open, the 19-year-old tennis phenom became the star of the tournament and a star, period. Gauff has been making waves since she...
In an absolutely massive move for American soccer, MLS and football globally, Major League Soccer team Inter Miami CF just landed Lionel Messi. Amidst rumors of where Leo Messi would finish his career, America was mentioned as a potential landing spot, but with a huge monetary offer...
It’s 2023 and Jimmy Butler is once again a major star of the NBA Playoffs. And once again, he’s capitalizing on this national attention to build not only his personal brand, but Big Face Brand too.In case you missed it, Big Face Brand is Jimmy...
Zoomph now has Dark Mode available for users right now. This highly-requested function will significantly improve user experience, giving our customers options that suit their needs while using Zoomph. Dark Mode is designed to offer a more comfortable visual experience, especially during nighttime or low-light conditions....
With increasingly rare sponsorship space available as teams add to their partner rosters season after season, brands and rights-holders are always looking for the next big trend to maximize value and exposure. For MLB most recently, it’s jersey patches.In the latest collective bargaining agreement MLB...
Zoomph is thrilled to announce a new partnership with the Professional Tennis Players Association (PTPA) and its for-profit affiliate, Winners Alliance. Zoomph’s social media data and valuation tools will support the organizations in generating new off-court commercial opportunities for professional women’s and men’s tennis players...
The Netflix sports docuseries just keep coming. The latest rendition: Full Swing. Full Swing followed several professional golfers during what turned out to be a very dramatic season of golf. The newest Box To Box Films production dropped on Netflix February 15th and featured some of...
With the start of the jam-packed 24-race Formula 1 season a few weeks away, and the premiere of the 5th season of “Drive to Survive” even sooner, all ten Formula 1 teams have now debuted their new liveries. THE 2023 GRID IS COMPLETE! ✅Bring on the...
