Ahead of the 2024 college football season the NCAA reveresed a longheld position and "approved allowing commercial sponsor advertisements on football fields for regular-season games." With college athletic departments looking for additional revenue streams to support their programs and players in the NIL era, this...
The NBA was the first of the major four North American men's pro sports leagues to follow the lead of international football and American soccer and add sponsors to their jerseys. Since the 2017-2018 season, a majority of teams have had a brand logo on...
On-uniform sponsorship has continued to grow, migrating from international football to most major North American sports league, including the NHL. Starting in 2021, the NHL allowed teams to sell helmet sponsorships, and shortly after in 2022, teams were able to take the ice with jersey...
At Zoomph, we know that innovation starts with people. That’s why we’re proud to spotlight the talented minds that help define our mission and support your goals. Our “Meet the Team” Q&A series offers a behind-the-scenes look at the people driving our success, highlighting their...
The WNBA experienced huge growth across the board in 2024, and these brands are getting involved with placement on WNBA team jerseys....
With increasingly rare sponsorship space available as teams add to their partner rosters season after season, brands and rights-holders are always looking for the next big trend to maximize value and exposure. For MLB most recently, it’s jersey patches.In the latest collective bargaining agreement MLB...
NWSL jersey sponsors are a huge opportunity for brands to get in on the growing women's sports hype....
Major league soccer jersey sponsors bring major brand deals, with front-of-kit logos driving visibility across broadcast and social media....
2025 is set to be another big year of growth and innovation in the sports business world. Media distribution, technology, fan engagement, sponsorship, and social media are all quickly evolving, and to stay on top of the ever-changing sports business landscape, professionals across teams, leagues,...
Jersey sponsors are prominent across international soccer, the NWSL, WNBA, NBA, MLB and NHL, but the NHL also has helmet sponsors, an additional on-uniform partnership opportunity.The NHL allowed teams to sell helmet sponsorships for the shortened 2020/21 COVID season to generate extra revenue. Like jersey patches,...
