Zoomph Adds Tigres UANL To Their List Of Sponsorship Measurement Customers
Reston, VA: Zoomph is excited to announce a data analysis partnership with Mexican football club Tigres UANL. Tigres UANL joins the portfolio of Zoomph sports franchise clients including the Golden State Warriors, LAFC, NASCAR, Angel City FC, among many other sports leagues, teams, and media companies.
Based in the city of San Nicolás de los Garza, Tigres UANL competes in Liga MX, one of the top football leagues in North America. Rooted in success, Tigres has been Mexican champions seven times, and most recently won the CONCACAF Champions League in 2020 and finished runner up in the 2020 FIFA Club World Club.
Using Zoomph’s capabilities, Tigres UANL will be tracking club account performances across Twitter, Facebook, Instagram, and YouTube to better understand and value digital partnerships, player impact, and influencer performance.
“We are excited to partner with Tigres UANL and add to Zoomph’s growing portfolio of sports franchises.” Zoomph Co-Founder and President Amir Zonozi said. “Together, we strive to help Tigres UANL measure all of their impacts through digital.”
Tigres UANL will also be utilizing Zoomph’s logo and asset detection features, which will further elevate their understanding and valuing of partner performances across all their social channels, both in photos and videos.
“Partnering with Zoomph is going to allow us to elevate our club’s performance digitally and strategize the best social media plans for the club and our partners. Through Zoomph’s measurement features and audience capabilities, we believe this partnership with Zoomph will revolutionize our club’s understanding, reporting, and execution of our social media accounts,” said Carlos Valenzuela, Vice President Operations and Marketing for Club Tigres.
About Zoomph:
Zoomph empowers brands, agencies, and rights holders, across sports and esports with data to increase revenue and identify new opportunities through media measurement & valuation, benchmarking, and consumer insights. Zoomph, which is headquartered in Reston, Virginia, is partnered with leagues and teams across sports and esports, including the Chicago White Sox, New England Patriots, NASCAR, Angel City FC, and Team Liquid. For more information, check us out at Zoomph.com
About Tigres UANL:
Based in the city of San Nicolás de los Garza, Tigres UANL competes in Liga MX, one of the top football leagues in North America. Rooted in success, Tigres has been Mexican champions seven times, and most recently won the CONCACAF Champions League in 2020 and finished runner up in the 2020 FIFA Club World Club.
