2025 is set to be another big year of growth and innovation in the sports business world. Media distribution, technology, fan engagement, sponsorship, and social media are all quickly evolving, and to stay on top of the ever-changing sports business landscape, professionals across teams, leagues, brands, tech companies, agencies, media, and more will meet and network throughout the year. These are some of the major sports business conferences happening in the upcoming year.
Brand Innovators – Marketing Leadership Summit
January 6th-9th, 2025 | Las Vegas, NV
The Marketing Leadership Summit at CES 2025 is a key event for marketing professionals, focusing on the latest trends and innovations in marketing and technology. Held during CES in Las Vegas, it brings together top marketers and industry experts to discuss topics like digital transformation, AI-driven marketing, and customer experience. The summit offers keynotes, panels, and networking opportunities for strategic insights and collaboration in the marketing field.
ISC Women’s Sport Business Summit 2025
January 30th, 2025 | London, UK
The ISC Women’s Sport Business Summit 2025 is a global event focused on advancing the business of women’s sports. Organized by the International Sports Convention, it brings together industry leaders, executives, and professionals to discuss key issues, trends, and opportunities in the women’s sports sector. The summit aims to provide a platform for networking, collaboration, and idea-sharing to drive growth and visibility for women’s sports worldwide. The event typically features a series of presentations, panel discussions, and workshops, covering topics such as media rights, sponsorships, athlete development, and gender equity in sports.
Sports Industry Networking & Career Conference
February 21st-22nd, 2025 | Washington, D.C.
The SINC Conference is a leading event for senior-level executives in the technology and digital industries, focusing on innovation, strategy, and leadership. It brings together decision-makers from various sectors to explore emerging technologies, share insights, and discuss key industry trends. The conference features thought-provoking sessions, networking opportunities, and discussions on topics such as digital transformation, AI, cybersecurity, and business growth.
National Sports Forum
February 23rd-25th, 2025 | Boston, MA
The National Sports Forum is one of the most wide-reaching conferences of the year, with representatives from teams, leagues, agencies, media, sponsors and more all coming together at the start of the year to share and discuss sports business trends with workshops, panel speakers, and breakout sessions. Attendees come from teams, brands, and agencies working across all major North American sports leagues, women’s sports, racing, collegiate sports, and more. Specific areas of interest include marketing, business development, sponsorship, ticket sales, DEI, and more. This year the event is headed to one of the East Coast’s major sports hubs, Boston.
MIT Sloan Sports Analytics Conference
March 7th-8th, 2025 | Boston, MA
For sports business professionals interested in how data analytics continues to drive business and performance decisions in sports, the Sloan Sports Analytics Conference is a must-attend event. Sports executives and employees will discuss how data analytics are driving business revenue, athlete performance innovation, and fan engagement strategies. This year’s speakers are athletes like Sue Bird and Shane Battier and leaders at companies like Harris Blitzer Sports and Entertainment, FanDuel, Endeavor, The Kraft Group, and RedBird Capital Partners.
SBJ Tech Week
March 4th-6th, 2025 | New York, NY
Tech Week focuses on the continued emphasis on business and performance technology in sports, gathering industry leaders to share ideas and drive innovation. There will also be showcases of emerging technology sets that will impact the industry.
SportsPro OTT Summit USA
March 17th-18th | New York, NY
With increased investment and interest in sports streaming from brands like Amazon Prime Video and AppleTV, traditional broadcast networks, and leagues/teams, streaming & broadcast remains the hottest topic in sports. SportsPro’s OTT Summit USA highlights the broadcast/streaming/OTT ecosystem within the themes of content, monetization, tech, and platform distribution.
SportsPro New York
March 20th-21st, 2025 | New York, NY
Sports media and distribution are more complex than ever, and SportsPro New York will bring hundreds of experts across US sports business together for a robust conference focused on assessing and navigating the continually changing media landscape, Held in the busiest US sports media market, Connecting teams and leagues with technology providers and media platforms, both sides of the sports media landscape will come together for a meeting of the minds behind today’s sports distribution models.
AI SportsPro USA
March 20th-21st, 2025 | New York, NY
At the same time as SportsPro New York, SportsPro will also be hosting their North American AI summit in New York. This focused event is aimed at sports stakeholders and AI technology providers looking to harness AI to improve their business performance. Demonstrations, conversations, and presentations will provide educational, networking, and immersion opportunities for professionals to learn about emerging AI technology.
SBJ CAA World Congress of Sports
April 21st – 23rd, 2025 | Nashville, TN
North America’s largest annual sports conference with SBJ is heading to Nashville in 2024. At one of the most prestigious conferences on the calendar, decision-makers and innovators across the sports industry will gather. The guest list typically includes high-profile leaders from leagues, teams, corporate sponsorship teams, media outlets, and agencies. Speakers last year included league commissioners from the NWSL, WNBA, NHL, and MLS, as well as leaders from the Mariners, US Soccer Federation, FIFA, and the PTPA.
Gondola Sports Summit
May 20th-21at | Denver, CO
The 2nd Gondola Sports Summit, organized by the company that runs the creative portfolio app Gondola, is happening once again in Denver next summer. The summit is a perfect place for sports storytellers looking to network, compare ideas and share wins with fellow creatives. Social media managers, producers, designers, and strategists from a variety of sports teams, leagues, brands, and more will have the chance to openly discuss the trends, challenges, and innovations facing the sports creative space in 2025.
SBJ Brand Innovation Summit
June 9th-10th, 2025 | Chicago, IL
Sports Business Journal’s Brand Innovation Summit focuses specifically on sports sponsorship, bringing together. brand partners and marketing executives to discuss how to innovate and evolve their sponsorship strategies. With more opportunities than ever to bring a brand to fans via sports, these pros will share how they can connect brands with vans via in-venue activations, social media, athlete marketing, broadcast exposure, and all of the new opportunities and assets emerging in 2025.
Coliseum Summit US
June 25th-26th, 2025 | Nashville, TN
Coliseum’s limited access conferences allow professionals dedicated to the sports venues to meet building, operating, and improving arenas, fields, stadiums, and facilities. Presentations of case studies followed by Q&A sessions allow for pros to connect face-to-face. Focuses include design, construction, business, technology, operations, health/safety/security, green strategies, VIP, experience, audiovisuals, brand development, and destination.
SEAT Conference
June 29th-July 2nd, 2025 | Nashville, TN
The SEAT Conference is an annual event that brings together sports executives, teams, and industry leaders to explore innovations in sports marketing, fan engagement, and digital transformation. Focused on the intersection of technology and sports, the conference features insightful panels, networking opportunities, and discussions on trends like data analytics, fan experience, sponsorship, and media. It serves as a platform for sharing strategies and best practices to enhance the business side of sports.
SEI Con
July 14th-16th, 2025 | Las Vegas, NV
The SEI Conference (Sports, Entertainment, and Innovation Conference) is a premier event that brings together industry leaders from sports, entertainment, and technology sectors to explore the intersection of innovation, business, and media. The conference features keynote speakers, panel discussions, and networking opportunities focused on emerging trends, digital transformation, and the future of fan engagement, media rights, sponsorships, and entertainment technology. It serves as a platform for professionals to discuss strategies and innovations shaping the future of sports and entertainment industries.
SBJ Media Innovators Summit
November 18th, New York, NY
Towards the end of every year, SBJ hosts sports industry leaders to reflect on and forecast trends and changes in sports broadcast, media, monetization, and distribution. As streaming’s importance balloons, social media grows, RSN models evolve and other media changes continue to rock the sports industry, the Media Innovators Summit allows companies to assess the current state of the industry and anticipate where it’s going in the future.
