14 Jul

PGA Tour vs LIV: Who is Winning on Social?

Photo by Robert Ruggiero on UnsplashThe PGA Tour and the LIV Golf Tour both had tournaments on the weekend of June 9-12. The PGA Tour held the Canadian Open tournament, lasting four days, June 9th through 12th, while the LIV held its inaugural tournament in...

15:01 / Data & Insights / Garrett Payton

06 Jul

How Does Rory McIlroy’s Audience Compare to Notable LIV Golfers?

Photo by Robert Ruggiero on Unsplash As many world-renowned golfers are heading to the new start-up LIV Golf Tour, four-time Major winner Rory McIlroy will continue to play on the PGA Tour. In this report, we will break down the Twitter audiences of McIlroy and compare...

19:33 / Data & Insights / Garrett Payton