Blog / New Features in Zoomph: Compare Against Competitor Campaigns & Benchmark Custom Audiences

New Features in Zoomph: Compare Against Competitor Campaigns & Benchmark Custom Audiences

Know What Content Works and Compare Against Your Competitors

Comparing your social campaigns against other brands, leagues, and teams is now easier than ever. View analytics from multiple campaigns to understand how your content is performing. The new side by side view enables easier benchmarking of your social data against competitors, helping you increase engagement and value.

Why Your Baseline Is Essential To Understanding Your Fans:

Quickly surface insights and identify where your fan preferences align with new adjustable baselines. Identify unique insights for a specific social audience by benchmarking against relevant baseline audiences. Bringing more granularity and depth to your audience analytics.

To learn more about how Zoomph can provide you with the tools you need to grow your social campaigns and audience analytics, please contact us today.


See Zoomph In Action

Talk to one of our specialists who will help you measure insights and maximize your sponsorship growth efforts

UFC Sponsorship Value and Social Analysis from UFC 244

November 06, 2019

UFC 244 took place last weekend, which included matchups of some of the league's top fighters. We wanted to understand which fighters matchups and audiences made up the conversation on social, and how much social… Read More

How Two NHL Teams Have Gone the Non-traditional Route To Grow Fan Engagement

November 01, 2019

Who are the most talked about guys in the NHL, on Twitter? I’ll give you a hint; it’s not Alex Ovechkin, nor Sidney Crosby. One embraces the word “ugly.” The other is probably the cutest thing… Read More

MLB Sponsors and Brands Hit It Out of the Park in the 2019 World Series

October 31, 2019

While they found themselves down, they never folded. From starting the season 19-31 to late-inning magic in the National League Wild Card game, it’s hard to say they weren’t a team of destiny, but nonetheless,… Read More

Esports Sponsorship: Top Brands Sponsors and Teams of Worlds 2019

October 30, 2019

The 2019 League of Legends World Championship Quarterfinals took place last weekend, which stacked the league's top esports organizations head to head. From teams to brand sponsors, we wanted to understand who led the conversation… Read More

All Posts