Zoomph x ORDERJune 11, 2021
Zoomph is excited to announce a strategic partnership with the Australian-based esports club, ORDER.
ORDER is the leading team in Australian esports competing in LoL, CSGO, FGC, VALORANT & R6. While continuing to dominate and win across multiple titles, they aim to create a mainstream and meaningful lifestyle brand that helps shape the future of gaming culture.
Through the partnership with Zoomph, ORDER will have access to audience insights, logo detection, social analytics, and sponsorship tracking. ORDER will gain a better understanding of the value derived from their fans, content, players, and teams.
Zoomph has swiftly grown its esports portfolio, creating new relationships with multiple brands since August of 2020, allowing Zoomph to elevate the platform’s capabilities and continue to evolve in the esports space.
“ORDER is another fantastic addition to our growing esports network, we are always looking for passionate, international, and fun brands to work with,” Zoomph Co-Founder Nick Cronin said.“We hope to provide added value to their partnerships and their fan experience through our platform as they continue to make impressions across all social media platforms.”
ORDER plans to take advantage of Zoomph’s offerings by converting the data in the platform into meaningful and actionable insights for their current and future partners in order to provide their fanbase with an amplified entertainment experience.
“As we work to diversify our operations into the content and lifestyle space, it is important to understand our audience, affinities, online value, and potential areas for growth. We aim to continue to attract the best talent and grow aggressively in the esports space and believe Zoomph’s platform will help us do so,” said Chris Orfanellis, Chief Gaming Officer, ORDER
Zoomph specializes in esports and sports analytics while providing best-in-class, AI-based insights to help teams, leagues, and brands better understand their social media audiences and help measure the impact of their brand partnerships.
ORDER is the leading team in Australian esports. Consistently performing across the biggest esports in Australia; CS:GO, Rainbow 6, Valorant, League of Legends, and Street Fighter. ORDER is a globally recognised and nationally dominant team with an aim to create a mainstream brand helping to shape the future of gaming culture, supported by brand partners Logitech G, Alienware, PUMA and Intel.