From NFL showdowns to college football rivalries and volleyball celebrations, the digital arena was filled with excitement. Zoomph provided fascinating insight into the fan engagement over the weekend. If you missed it on our socials, here are the top highlights from November 27 – 29!
NFL Thanksgiving Games
The Thanksgiving weekend brought more than just turkey and family gatherings; it was a touchdown extravaganza in the NFL. The three Thanksgiving games stole the spotlight, contributing 32% of NFL team game day engagement.
Fan Engagement Beyond the stands
Despite 92,003 in-person fans, social media left an incredible mark with an impressive 52 million impressions/views for Huskers Volleyball. They showcased their expansive reach of social media coverage during Volleyball Day in Nebraska, proving that these events extend far beyond the stadium.
College football rivalries
College football witnessed its share of intense rivalries during the last full weekend of the season. Zoomph’s analysis of game day engagement revealed that the ten rivalry week matchups dominated social media.