Meet the Team: Nick Cronin, Chief Product Officer & Co-Founder

At Zoomph, we know that innovation starts with people. That’s why we’re proud to spotlight the talented minds that help define our mission and support your goals. Our “Meet the Team” Q&A series offers a behind-the-scenes look at the people driving our success, highlighting their skills, insights, and unique perspectives. Get to know the people that shape our culture and power Zoomph.

Tell us about your background and what led you to Zoomph:

I grew up in a little town called Reston, just outside of DC. I like to joke that I’m a graduate of YouTube University — always learning and teaching myself new things. My early career was with agencies, building government-focused products, but I always knew I wanted to get closer to sports. That passion is what ultimately led me to Zoomph.

Tell us about your role at Zoomph:

As CPO at Zoomph, I love working with an incredible team to solve tough problems for our customers. Sports and sponsorship are constantly changing, and our job is to build tools that help our partners not just keep up, but stay ahead. The best part of my role is seeing how the work we do directly empowers customers to prove and grow the value of their partnerships.

What is your favorite part about working at Zoomph?

I’d be lying if I said the free tickets and sideline passes weren’t fun — they definitely are. But the real win is working alongside such a talented team and amazing customers who push us every day to create the future of sponsorship measurement.

What is a professional accomplishment that you are proud of?
 

For me, it’s less about one milestone and more about the ride. Being part of a startup means there are always hurdles, but having an incredible team to take them on with has made the whole journey something I’m proud of.

What is your favorite product function or tip you can share about Zoomph’s platform? 

What makes Zoomph valuable is the way we turn chaos into clarity. We take massive, scattered data sets, break them down to the finest details, and then put them back together in a way that gives customers the insights they need to act — across broadcast, social, or whatever media matters most to them.

Do you have any tips / or a best practice that will help users get the most out of Zoomph? 
 
My tip? Don’t be shy about telling us what’s working and what’s not. Zoomph gets better every time customers share feedback. I’m always up for a chat to hear what you’re finding valuable or where we can take the product to the next level.

Do you have any pets?

Yes, I’m a proud Corgi owner — he makes every day better and is my best friend. One of these days, I’d love to get him into a Corgi race, though I’m not sure he’d be as focused on running as he would be on the snacks.

Do you volunteer at all?

Right now I’m volunteering as a kids’ basketball coach — my two boys are on the team. Just getting started has already given me a new outlook on what it takes to bring a group together. It’s been a lot of fun and definitely brings out both my supportive and competitive sides.

What is your go-to-snack during a busy workday?
 
These days, I’m all about protein bars. If it’s gluten-free and keeps me going between meetings, I’m in.
 

Give a shout-out to a team or brand campaign that has gotten your attention recently

Shout-out to Pharrell and Adidas for the Virginia Adistar Jellyfish. I thought this campaign was really well done because it wasn’t just about a sneaker; it was about storytelling. Pharrell tied the design back to his Virginia roots, which resonates with me as well. That sense of place and culture, combined with such a bold look on a global stage like Paris Fashion Week, made it stand out. It’s a great example of how blending design, heritage, and creativity can turn a product launch into something people truly connect with.