11 Oct The Ultimate Guide To NBA Jersey Patch Sponsors
The NBA was the first of the major four North American men’s pro sports leagues to follow the lead of international football and American soccer and add sponsors to their jerseys. Since the 2017-2018 season, a majority of teams have had a brand logo on the upper left shoulder of their uniforms.
Since the debut of the jersey patch programs, teams have cycled through a variety of jersey patch sponsors covering a wide range of industries. For the 2025/26 season, these are the NBA team jersey patch partners.
Social media data is based on team Twitter, Instagram, Facebook and YouTube content during the 2024/25 regular season (10/22/24 – 4/13/25). Social value is calculated based on impressions, engagements and video views using industry standard CPM, CPE and CPV values. Follower count is combined Twitter, Instagram and Facebook followers at the beginning of the 2025/26 season.
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Nba Jersey patch sponsors
Atlanta Hawks: Paze
We are proud to announce that Paze℠ is the new Jersey Patch Partner and the Official Online Checkout Partner and Digital Wallet of the Atlanta Hawks and @StateFarmArena!
— Atlanta Hawks (@ATLHawks) September 29, 2025
Learn more: https://t.co/5jOUsh70SC pic.twitter.com/YYeIV16dV0
Boston Celtics: Amica Mutual Insurance
Brooklyn Nets: All in Won
Nets (preseason) hoops is back!
— Brooklyn Nets (@BrooklynNets) October 4, 2025
📺 @YESNetwork pic.twitter.com/BRi5dGk4Ja
Charlotte Hornets: Judi Health
halftime pic.twitter.com/D5CKRVrbmV
— Charlotte Hornets (@hornets) October 12, 2025
Chicago Bulls: Motorola
Cleveland Cavaliers: Cleveland-Cliffs
CAVS WIN. #LETEMKNOW pic.twitter.com/4V94ZTav8B
— Cleveland Cavaliers (@cavs) February 28, 2024
Dallas Mavericks: Chime
Denver Nuggets: Ibotta
Detroit Pistons: StockX
Golden State Warriors: Rakuten
— Golden State Warriors (@warriors) February 23, 2024
Houston Rockets: Memorial Hermann
Indiana Pacers: Lucas Oil
James Wiseman.
— Indiana Pacers (@Pacers) October 11, 2025
No. 11, year 6. pic.twitter.com/KBD0NIko4Z
Los Angeles Clippers: Visit Rwanda
Los Angeles Lakers: Bibigo
Enough said. pic.twitter.com/BacJsVKfgB
— Los Angeles Lakers (@Lakers) March 3, 2024
Memphis Grizzlies: Robinhood
Miami Heat: Robinhood
Milwaukee Bucks: Motorola
A 64-piece of history. pic.twitter.com/4yVtURSJ2Z
— Milwaukee Bucks (@Bucks) December 14, 2023
Minnesota Timberwolves: Sezzle
New Orleans Pelicans: NewAge Products
New York Knicks: Experience Abu Dhabi
Experience Abu Dhabi named the Official Patch Partner of the New York Knicks.
— NEW YORK KNICKS (@nyknicks) October 17, 2024
Full press release: https://t.co/1xvulISmXR pic.twitter.com/Pc4e4AWePa
Oklahoma City Thunder: Love’s Travel Stops
Orlando Magic: Disney
Philadelphia 76ers: Crypto.com
‼️‼️‼️ pic.twitter.com/FhE9I50Y9w
— Philadelphia 76ers (@sixers) April 3, 2024
Phoenix Suns: PayPal
Portland Trail Blazers: No Jersey Sponsor
Sacramento kings: Phoong Law
San Antonio Spurs: Ledger.com
Toronto Raptors: Sun Life Financial
Utah Jazz: LiveView Technologies (LVT)
Washington Wizards: Robinhood
Now in its 8th year, the NBA jersey patch program is well-established and a proven success when executed properly, so it’s not a surprise that 29 out of 30 teams have a jersey patch sponsor, up from 27 last year, including 4 teams switching sponsors for 2025/26, showing it’s a competitive asset, and 3 teams adding sponsors after not having one last season.
Looking forward, the NBA could continue adding and/or editing their uniform sponsorship opportunities to further optimize sponsor placement on basketball’s biggest stars.
Photo Credit: @chicagobulls Twitter