The NBA’s Social & Broadcast Sponsorship Numbers Are In. See Where Your Team Stands.

Zoomph benchmarked all 30 NBA teams across social media and broadcast for the 2025–26 regular season — tracking Social Value, engagement, sponsorship exposure, and player arrival content performance across every major platform and network.

What The Report Covers: 

  • NBA team social media rankings, trends and insights 
  • Deep analysis on player arrival content campaigns 
  • Sponsorship value generated by NBA teams, including jersey patch rankings 
  • The top brand sponsors across 27 different categories 
  • Broadcast analysis for RSN, streaming and nationally broadcast games from the 2025-26 season 

Whether you’re a team benchmarking your performance, a brand evaluating your NBA sponsorship, or an agency building the business case — this is your starting point.

Download the Report

See how all 30 NBA teams performed on social and broadcast in 2025–26 — and what the data means for your sponsorship strategy.