Marketing Manager

Zoomph Audience Brand Affinities

January 23, 2020

New year, new decade, and new goals. It’s 2020. There’s no need for surveys or focus groups anymore. Your fans are engaged every day on social, following and engaging with Read More

NFL Sponsor and Audience Analysis of Alcoholic Beverages

January 15, 2020

Beer, among other alcoholic beverages, has always been a key aspect of the sports world, especially when it comes to football. At games, bars, tailgates, and couches, no football activity Read More

My Cause My Cleats Social Media Value Highlights the Initiative’s Impact

December 18, 2019

The NFL’s My Cause My Cleats takes place every season and gives players the opportunity to use their public platform and social media to show support for causes they care Read More

CS:GO Sponsorship Measurement and Audience Analysis of ESL Pro League S10 Finals Odense 2019

December 13, 2019

ESL Pro League Season 10 Finals took place last weekend in Odense, which included some of the top competitive CS:GO teams. We wanted to understand which teams, brand sponsors, and Read More

Esports Audience Analysis and Sponsorship Measurement of DreamHack Atlanta 2019

November 20, 2019

DreamHack Atlanta took place last weekend, which included competitions for some of esports top games. We wanted to understand which events, teams, brand sponsors, and audiences made up the conversation Read More

UFC Sponsorship Value and Social Analysis from UFC 244

November 06, 2019

UFC 244 took place last weekend, which included matchups of some of the league’s top fighters. We wanted to understand which fighters matchups and audiences made up the conversation on Read More

New Features in Zoomph: Compare Against Competitor Campaigns & Benchmark Custom Audiences

October 30, 2019

Know What Content Works and Compare Against Your Competitors Comparing your social campaigns against other brands, leagues, and teams is now easier than ever. View analytics from multiple campaigns to Read More

Esports Sponsorship: Top Brands Sponsors and Teams of Worlds 2019

October 30, 2019

The 2019 League of Legends World Championship Quarterfinals took place last weekend, which stacked the league’s top esports organizations head to head. From teams to brand sponsors, we wanted to Read More

Esports Sponsorship and Twitch – Why brands are getting their stream on

October 15, 2019

What is Twitch: Twitch, purchased for $970 million by Amazon in 2014, has quickly become the de facto home of video game streaming, esports, and live broadcasting on the internet. Read More