Influencer Scoring with ZPoints®

The most relevant social influence score.

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Context is the blueprint of success for any human engagement. Our ZPoints® algorithm powers our contextual influencer-ranking engine that touches every data point as it’s ingested into our platform, helping you understand what messages stick with your audience.

Find Social Media Influencers

ZPoints® help you automate your influencer search process by ranking an author’s content in relation to a certain topic. We harness raw engagement metrics from Twitter, Facebook, Instagram, and Google+ alongside other harvested data to identify posts that have a deep impact and reach other influential authors.

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Power Deeper Engagement

Analyze the visuals, emojis, and text that are driving influence. Grow your own authority by adapting tactics for engaging your target audiences more authentically and personally.

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Move in Real Time

ZPoints® are generated instantly, letting you gauge the stickiness and momentum of a topic, comment, or complaint in real time. Address any customer issues quickly, keep a pulse on the social health of your brand, and evolve your messaging as the online conversation grows.

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More than a Demo

  • Personalized Walkthrough
  • Social Campaign Ideas
Providing Brands Actionable Intelligence & Activation to Target Their Audiences