A solid social media strategy relies on an understanding of what’s already resonating with your audiences. Zoomph’s real-time analytics help you boil down trends by their reach, authors, and overall impact.
Learn the exact number of people you’ve reached with your hashtag campaign and evaluate your progress in real time through one easy-to-view dashboard. Find out if your audience is male-dominant or female-dominant, baby boomers or millennials, in-target or out-of-target. By understanding which channels are attracting the most attention, you can make sure to focus your efforts in the right places.
In 2015, Zoomph became the first platform to offer emoji analytics. With the ability to read emojis as its own language, our platform can precisely track emojis across the web. Put sentiment into context with reports showing you the top emojis across various topics, locations, and demographics groups.
See what messages are leaving an impression by evaluating the best-performing URLs on social. Analyze their velocities and destinations, alongside the influencers who are helping to spread your content. You can also track the performance of your competitors to sharpen your own strategy.
Get a free walkthrough of Zoomph and see if we’re the right partners for you.