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Video Exclusive: The Real Emotion Behind The President’s Address

President Barack Obama’s 2015 State Of The Union Address struck a cord with social audiences last night. Over 500,000 Tweets were posted during the hour-and-ten-minute long speech, with an overall positive sentiment rating of 71% (Data pulled from Zoomph Analytics).

But what exactly stirred the strongest emotion in the hearts of the American public? Social Analytic tool Zoomph Geo caught the pulse of U.S. sentiment in this time-lapsed video below, taken during the President’s discussion of the U.S. economy. Blue is positive sentiment, Red is negative.

See for yourself how the U.S. reacted in real-time:

 

BONUS: Here’s an extra look at the rising excitement, just before the State Of The Union began at 9:00 p.m. EST.

 

Want to use Geotargeting for your own insights? Contact Us to learn more.

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Analytics & Insights
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