Social media is a vast place. Different platforms, different forms of content, lending its way for new discovery endlessly. But what becomes even more important in business is tracking and measuring the content. From likes… Read More
The sports world is facing a new challenge that no team or sponsor had probably ever anticipated when contracts were signed: COVID-19, or Novel Coronavirus. In Italy, the epicenter of the European COVID-19 outbreak, all… Read More
When it comes to sports sponsorships, there’s nothing worse than a sponsor that completely doesn’t fit. Whether it’s an activation that falls flat or a partner all together that just doesn’t align with fan interests.… Read More
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