CNBC Prime-time Debate: Winners & Losers
October 29, 2015
CNBC’s republican debate proved combative towards the moderators line of questioning. But through all this noise, who won and who lost? Today we compare each candidates’ social media rank based on mentions during prime-time coverage (2 hrs and 3 mins) to their rank on Tuesday (24 hrs).
Social media conversations about Donald Trump took the top spot again, but Ted Cruz and Marco Rubio made positive moves. When compared to the last debate Trump’s share fell 13 points to 20%. Cruz and Rubio were within spitting distance of Trump, missing by 3% and 7% respectively. Compare that to his 22% victory margin on September 16th, and it wasn’t a runaway win that Trump typically sees.
Carson fell flat and dropped 3 spots.
Unlike her prior two debates where she took the second spot, Carly Fiorina under performed, dropping to 6th place, but up 2 spots from Tuesday.
We’ll continue to monitor social media to see how last night’s performances shake up candidate standings in the coming days.
If you’re interested in seeing more election data, or how Zoomph can help your influencer marketing campaigns, tweet us @Zoomph or email us at info@zoomph.com.