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Analytics & Insights

Our latest blogs showcasing how social analytics uncover insights about audiences and content that resonate with your brand.

The Real Meaning Behind Tonight’s NCAA Championship

April 07, 2014

Once upon a time, March Madness was just about basketball and bragging rights. But oh, how that has changed since the growth of social media. Without a doubt, the ‘new Read More

Oscar Predictions 2014: Why YOU Might Be The Key To Who Wins the Academy Awards

March 02, 2014

The dresses, the stars, the awkward moments when someone goes off script… everyone loves watching the Oscars. But did you know that you could have potentially impacted who wins tonight? Read More